Fashion
Design
BLEU DE CHANEL

International guideline of Bleu de Chanel's new campaign. 3 formats declines in 3 scale to unveil the DNA & perfume essence. 

An immersive set linked to a custom-made digital animation inspired by music and traduced by responsive equalizers.

  • Client : 
    Chanel
  • Location : 
    Paris
  • Category : 
    Guidelines
Bleu de Chanel Bleu de Chanel Bleu de Chanel
Bleu de Chanel Bleu de Chanel Bleu de Chanel
Bleu de Chanel Bleu de Chanel Bleu de Chanel
Bleu de Chanel Bleu de Chanel Bleu de Chanel
Conception, design & integration
Photographic & video credits
Showreel Artistic Direction: Benoît Robert - Showreel Post production @hrcls: Christopher Thiery, Benoit Dunaigre, Yann Dubois, Louise Trojani - Showreel Music: Tim Paris - Photographs: Jean-Pierre Llopis, Romain Bourven, Philippe Barbosa, Marc Ausset, Nikolaz le Coq, Valenton Le cron, Virgile Guinard