Design
Scenography
Armani

During a presentation orchestrated by L'Oreal Luxe, Place Vendôme, Armani Parfums revealed to retailers its two major launches planned for 2023: Armani Sì and Acqua di Gio.

A tailored scenography and an immersive space punctuated this day through impactful visual, olfactory and sound experiences around the Sì perfume.

  • Client : 
    ARMANI
  • Location : 
    Paris
  • Category : 
    Launch
ArmaniArmaniArmani
ArmaniArmaniArmani
ArmaniArmaniArmani
ArmaniArmaniArmani
Conception, design & integration
Photographic & video credits
Showreel Artistic Direction: Benoît Robert - Showreel Post production @hrcls: Christopher Thiery, Benoit Dunaigre, Yann Dubois, Louise Trojani - Showreel Music: Tim Paris - Photographs: Jean-Pierre Llopis, Romain Bourven, Philippe Barbosa, Marc Ausset, Nikolaz le Coq, Valenton Le cron, Virgile Guinard